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Text/SMS advertising serves as some of the handy and good methods to remain in contact along with your valued buyer and hold them within the loop about your presents.
Due to this, textual content automation has emerged as probably the greatest advertising instruments for many companies.
Whether you’re operating a small or giant enterprise, textual content automation has turn into a go-to selection because it helps you to ship the best messages to the shoppers with none additional work.
For this, there are textual content or SMS automation platforms that allow you to automate the entire course of and ship predefined SMS based on advertising technique, reserving calendar activity, or built-in advertising software.
However, there are many SMS automation platforms out there available in the market, which could be complicated to decide on one amongst them.
In this text, I’ll attempt making it easier by discussing how automation platforms will help your enterprise and allow you to select the very best textual content/automation platform.
| Platform | Main Features |
|---|---|
| Omnisend | SMS/e-mail integration, international outreach, pre-built workflows, buyer engagement. |
| TextMagic | Keyword-triggered auto-responses, international assist, exact buyer checklist. |
| SlickText | Automated workflows, scheduled messages, autoresponder, reasonably priced pricing. |
| MessageMedia | Rule-based triggers, API integration, safety |
| JustCall | CRM integration, auto-responders, drip campaigns, SMS analytics, international numbers. |
| Sender | User-friendly, customized automated responses, popups/varieties, reasonably priced pricing. |
| DialMyCalls | Scheduled/recurring messages, automated triggers, 2-way SMS, bulk messaging. |
| Textline | Customizable automation, auto-reply, SMS scheduling, reasonably priced plans. |
What Is a Text Automation Platform?
A textual content automation platform is solely a software program or web-based software to mechanically ship predefined textual content messages to people or teams of individuals. It makes use of trendy expertise to mechanically ship SMS to all the desired people when triggered by a selected occasion.
Businesses can use SMS automation platforms for numerous duties like reserving reminders, updates, retailer presents, order affirmation, steadiness updates, warnings, and lots of different occasions. Even although many various types of communication have come up in trendy instances, SMS nonetheless serves as a better option as a result of it helps in saving time and assets.
Moreover, automated textual content messaging not solely has greater response ratios but additionally higher open charges, making efficient decisions.
You simply need to predefine the message and set different preferences, particularly when you’ve got built-in a dependable SMS automation platform along with your system. The platform will mechanically do its job.
Benefits of Using Text Automation Platforms
Text automation platforms provide loads of advantages to companies. Some of them are:
Easy to Use
Text automation platforms make it a seamless activity for you to arrange automated textual content messaging for your purchasers. These platforms include a easy interface with well-laid-out options so as to customise your SMSs based on your requirement.
Cost-Effective Solution
The textual content automation platform lets you save some huge cash as a result of it includes a restricted variety of machines and staff to create and ship texts. Using a single platform, you possibly can ship automated texts to each buyer you need, and that too with out worrying in regards to the precise quantity.
Consistent Return
SMS automation platforms allow you to achieve constant returns by staying in contact along with your buyer by way of automated messaging. It helps you to mechanically ship essential and related messages that improve model loyalty and achieve a greater conversion fee.
Better Engagement
This platform helps you section your viewers or clients based on age, demographics, gender, decisions, and different standards. Once you’ll be able to group the customers, you possibly can ship related messages to every group and increase general engagement.
Automated Text Messaging
The important profit of those platforms is that each one the processes are finished mechanically. You simply need to allow sure options and make some customization. Now, let the platform do all of the work. This will allow you to deal with different essential duties that may drive development.
Uses Cases of SMS Automation Platform
Let’s take a look at some in style use circumstances of SMS automation platforms.
Sales Notification
Using a textual content automation platform for sending gross sales notifications is undoubtedly one of many widespread use circumstances. It allows organizations to inform their clients concerning the beginning or finish of gross sales on their web site or offline retailer.
Appointments
Many organizations make the most of SMS automation platforms to ship appointment confirmations and reminder messages to clients. These confirmations and reminders are primarily finished for physician’s appointments, film tickets, restaurant reserving, supply, and different occasions.
Newsletter Welcome Message
A model can ship automated customized textual content messages utilizing an SMS automation platform to customers and immediate them to enroll for its publication. As quickly as a buyer registers, it triggers the platform to ship a message to the consumer’s telephone, displaying a welcome message.
Order Confirmation
Almost each group related to promoting merchandise or any sort of service makes use of this type of platform to ship order confirmations. Once you’ve got made the acquisition, it’s going to mechanically ship you the order affirmation.
Text Message Survey
Text automation platforms are extensively utilized by many companies once they wish to conduct a survey as a way to achieve some sort of helpful insights. They normally ship inquiries or inquiries to their respective clients by way of SMS and acquire information in addition to suggestions by way of their replies.
Abandoned Cart Message
E-commerce shops ship reminders to clients once they add any product to their cart however go away with out making the acquisition. The automated texts assist the group persuade the shopper to finish the acquisition.
Now, it’s time to discuss the very best textual content/SMS automation platforms that will help you select the acceptable one for your enterprise.
Omnisend
If you’re looking for a textual content automation platform, Ominsend is likely one of the greatest ones on the market. It is a top-rated platform for SMS advertising that allows you to combine SMS along with your emails. Its automation library boasts many pre-built workflows so as to ship order confirmations, cart abandonment, birthday needs, and lots of different issues.
Omnisend helps you to simply arrange a easy automated messaging course of, and you’ll both set it up for one-time or embrace it in your automation. One of the very best issues about this platform is that it helps you to join with clients all around the world because it helps all nation codes.
When you combine this platform along with your system, it helps you to acquire guests’ telephone numbers utilizing any TCPA-compliant SMS list-building instruments like Popups, Landing pages, or Teasers. The 2-way SMS messaging by way of Gorgias integration takes your advertising to an entire new degree as a result of you possibly can successfully have interaction along with your clients.
You can avail of all these providers by way of the Standard and Pro plans costing $16 monthly and $59 monthly, respectively.
TextMagic
TextMagic is one in every of a sort textual content automation platform that allows you to ship computerized responses to all of the incoming messages. It is very helpful for organizations to ship the right responses and replace their checklist based mostly on the key phrases within the incoming message.
While utilizing this platform, many companies have witnessed elevated model loyalty. You can ship focused responses by deciding on appropriate key phrases from the library.
When any buyer sends an SMS, they mechanically get added to the checklist, and it’s also possible to arrange them within the checklist based on the key phrases they ship. If any buyer unsubscribes, the contact will mechanically be faraway from the checklist.
TextMagic presents assist for round 33 international locations, enabling you to ship responses to your international clients at no additional cost. If you wish to reply to United States clients, you’ll have to pay a worth of $0.049 per SMS.
SlickText
SlickText places your textual content service on autopilot and helps you deal with different essential duties. The automated workflow of SlickText serves as the first characteristic of this platform that lets you ship automated and customised textual content based mostly on buyer habits.
This platform additionally helps you to create a series of computerized textual content by way of SMS drip messages, and you’ll ship them at completely different intervals to clients.
To allow you to obtain a excessive buyer retention fee, SlickText offers you with an autoresponder characteristic. This characteristic sends auto-replies when a buyer texts a singular key phrase or joins a textual content messaging program.
Scheduling textual content messages for clients can be made simple with SlickText. You may also make the most of its recurring textual content message, the place the platform will mechanically ship messages at common intervals.
Another beauty of this platform is its worth, because the Basic plan begins at $29 monthly for 500 texts.
Send messages effectively to your clients utilizing MessageMedia‘s textual content automation platform. It makes use of rule-based triggers, which streamline your guide duties and allows you to ship texts to clients relying upon the particular necessities.
This platform additionally automates the response to incoming SMS by way of a rule-based system. You may even customise the rule to cater to your wants.
An superb factor about MessageMedia is that it effortlessly integrates with present methods by way of API and automates SMS, relying on your enterprise mannequin. Moreover, you received’t have to fret about compatibility as a result of it helps round 85 main software program methods.
Since it connects along with your system by way of API, it presents Tier 1 safety, making certain no vulnerability exploits your gadgets and methods.
MessageMedia’s primary bundle begins from $49 monthly whereas its Pro plan will price you $249 monthly.
JustCall
JustCall is a well-liked textual content automation platform that may help you in sending customized messages or particular presents on autopilot. This highly effective platform integrates along with your CRM; thus serving to you ship messages everytime you need.
The platform helps you to schedule campaigns or do follow-ups through textual content. It additionally allows you to provide the best-in-class customer support by offering you options to auto-respond to queries, set off automated SMS based on predefined guidelines, schedule bulk SMS, and extra.
JustCall offers you with the aptitude to run drip campaigns with automated texts as a way to persuade clients. The automated textual content detection functionality of this platform is advantageous to shortly detect responses from clients and auto-send textual content replies.
Furthermore, you’ll get an SMS analytics characteristic and achieve a number of invaluable insights. JustCall will allow you to monitor all SMS actions, assess the ROI of campaigns, and purchase different important metrics. It additionally presents you an area quantity for virtually 70 international locations so as to keep in contact along with your clients all through the world.
JustCall’s pricing plans begin at $19 monthly.
Sender
Scale up your enterprise by using the environment friendly automated texting platform of Sender and cater to your clients’ necessities. You can mix this automated texting service along with your advertising technique to witness fast enterprise development.
The platform has been designed in such a manner that you simply received’t face any issue whereas onboarding or utilizing it. Its user-friendly interface has all of the functionalities current in it and is well accessible.
Sender’s SMS workflow is commendable’ it helps you to set off messages and responses based on your enterprise requirement. Even although it sends automated responses to incoming messages, it does so in a customized method whereas being significant.
Moreover, Sender serves as an all-in-one answer that comes with popups and varieties to draw high quality leads. It additionally offers an unbelievable journey with automated textual content communication, which lets you ship welcome textual content, deserted cart SMS, birthday greetings, follow-up messages, and so forth.
They have saved the pricing fairly reasonably priced, and price $8.33 monthly for the Standard plan.
DialMyCalls
Trusted by over 40,000 organizations all around the world, DialMyCalls is an automatic textual content messaging service. It helps you to ship automated SMS to all of your clients utilizing a well-laid-out interface making the entire course of simpler.
DialMyCalls allows you to schedule your messages based on the development and your plans. In addition, this platform presents recurring textual content messages by way of which you’ll be able to ship the identical message a number of instances.
The platform presents computerized triggering of textual content messages, which lets you ship a response SMS when the shopper texts a code or indicators up in your web site. It may also allow you to bask in a fascinating dialog along with your clients utilizing the 2-way SMS characteristic.
The bulk textual content message and long-code SMS performance make this service very useful. Similarly, the SMS key phrases characteristic makes it simple to make use of the SMS broadcasting service and facilitates higher communication.
Depending upon your necessities, the Standard Monthly Plan will price you $85.49 monthly for 500 contacts.
Textline
Textline is a widely known automated textual content service that streamlines your workflow and helps you have interaction in customized customer support with all of your valued clients. Its deep integration along with your system allows you to automate the SMS workflow and guarantee higher buyer engagement.
The neatest thing about this service is you could customise the textual content automation course of. You can shortly make adjustments to the foundations of set off automation and create a customizable workflow.
To improve the productiveness of your crew, it offers you with an automation template the place you possibly can retailer your personal for recurring utilization. The “auto-reply” messaging assists your enterprise to reply shortly to your clients, which is a vital ingredient for buyer satisfaction.
Moreover, you’ll get all of the important options of SMS scheduling, bulk textual content messaging, and two-way dialog. Its Smart SMS characteristic will certainly impress you.
Textline is understood for its reasonably priced pricing, the place it fees you solely $59.97 monthly for the Limited plan, whereas the Pro plan will price you $249.95 monthly.
Conclusion
Text automation platform serves as one of many sensible and reasonably priced methods to mechanically ship textual content messages to all of your clients with out requiring guide intervention.
The above-mentioned textual content/SMS automation platforms can get the job finished for you with out making a gap in your pocket. All these platforms include glorious options so as to guarantee buyer satisfaction and excessive buyer retention.
So, go forward and select the very best textual content/SMS automation platforms based mostly in your wants and finances.
You might also discover the very best SMS advertising platforms to interact along with your customers.
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